SGSecure Campaign 2026: Play Your Role

Singapore's SGSecure Campaign 2026, titled Play Your Role, is a Ministry of Home Affairs (MHA) public counter-terrorism and preparedness campaign launched on 5 March 2026 at Bishan Junction 8. It builds on the 2023–2025 “What's Your Role?” campaign but shifts the emphasis from general awareness toward practical actions, vigilance and preparedness for terror threats (MHA, 5 March 2026). The campaign is public education and community preparedness; it is not a new criminal offence, emergency hotline or guarantee that an attack can be prevented.

Campaign message and self-radicalisation context

The Play Your Role campaign presents different roles that people can take in familiar situations to help keep Singapore safe. MHA says the terrorism threat remains high and identifies online self-radicalisation as the primary driver, with youth radicalisation a particular concern (MHA, 5 March 2026). The campaign’s short film, Closer Than We Think, tells a fictionalised terror-attack story in reverse chronology, tracing missed warning signs and online self-radicalisation. MHA’s stated message is that people of any age, gender, religion or profession may be susceptible to radicalisation and that early reporting of suspected radicalised behaviour can help authorities provide timely assistance (MHA, 5 March 2026).

SGSecure Roadshow 2026

The campaign is accompanied by a refreshed series of SGSecure Roadshows across Singapore during 2026. The first run took place at Junction 8 from 5 to 8 March 2026, and MHA announced three more runs later in the year; members of the public are directed to SGSecure’s Play Your Role page for schedule updates (MHA, 5 March 2026). The number of three additional runs is a 5 March 2026 programme plan, not a permanent annual roadshow count.

The roadshow uses interactive scenarios set in familiar places such as a bedroom and a hawker centre. Visitors can learn to spot suspicious behaviour and items, identify signs of radicalisation, respond to a terrorist attack in their neighbourhood, and avoid spreading false rumours afterwards (MHA, 5 March 2026). The experience ends with an option to upload a digital avatar to a community wall as a symbol of commitment to play a role. These activities are learning and engagement tools, not a substitute for emergency response directions or a legal requirement that visitors register personal data.

Engagement channels and boundaries

MHA says the campaign visuals and film will appear at grassroots events, schools, institutes of higher learning, and engagement sessions with community and religious organisations. Members of the public are encouraged to follow SGSecure’s official channels and download the SGSecure app for preparedness information (MHA, 5 March 2026). The campaign therefore extends the existing SGSecure community movement through multiple engagement settings rather than creating a standalone school programme or a universal certification course.

SGSecure Campaign 2026 should also be distinguished from SCDF’s emergency systems and from general civil-defence preparedness. It teaches public vigilance, reporting awareness and preparedness against terrorism; it is not a replacement for emergency calls, Public Warning System instructions, or operational directions from the police and civil-defence authorities. For current roadshow dates and app guidance, the MHA announcement directs readers to SGSecure’s own official channels (MHA, 5 March 2026).